Miami’s advertising scene is renowned for its creativity and innovation, and CCOM Group has once again proven its prowess by recently winning multiple prestigious Addy Awards. These accolades recognize excellence in advertising across various platforms, and CCOM Group’s campaigns have shone brightly among the competition. Let’s take a closer look at the award-winning campaigns and celebrate these outstanding achievements.
Best in Show – OOH: NUSCALE POWER “Power to the World” Union Station OOH
CCOM Group’s campaign for NuScale Power, titled “Power to the World,” has earned them the coveted Best in Show award for the Out of Home (OOH) category. This visually captivating and thought-provoking campaign, displayed at Union Station, captures the essence of NuScale Power’s mission to provide clean and sustainable energy solutions. The campaign’s boldness and creativity truly set it apart, leaving a lasting impression on passersby.
Best in Show – Cross-Platform: SOUTHEAST TOYOTA RAV4 “Explorers” Campaign
CCOM Group’s exceptional work on the “Explorers” campaign for Southeast Toyota has taken home the Best in Show award for the Cross-Platform category. This campaign seamlessly integrated multiple channels to deliver a cohesive and engaging brand experience. The “Explorers” campaign captured the spirit of adventure and showcased the Toyota RAV4 as the ultimate vehicle for exploration. Through captivating storytelling and immersive visuals, CCOM Group successfully connected with audiences across various platforms.
Merit – Special Effects: FLORIDA POWER & LIGHT “Solar Expansion” 30
Recognizing CCOM Group’s excellence in special effects, the Merit award in this category goes to their work on the “Solar Expansion” campaign for Florida Power & Light (FPL). The 30-second spot expertly combines special effects and motion graphics to showcase the expansion of FPL’s solar energy initiatives. The campaign not only informs but also captivates viewers through stunning visual effects, highlighting FPL’s commitment to a sustainable future.
Silver Addys:
CCOM Group has also received Silver Addys for their exceptional work on the following campaigns:
- SOUTHEAST TOYOTA Corolla “SUSTO” 30: This impactful 30-second spot for the Toyota Corolla masterfully combines storytelling and cinematic elements to evoke emotions and resonate with its core audience.
- SOUTHEAST TOYOTA RAV4 “Explorers” 30: Another Silver Addy winner, this campaign highlights the adventurous spirit of the Toyota RAV4 through compelling visuals and a captivating narrative.
- SOUTHEAST TOYOTA RAV4 “Explorers” Campaign (Cross Platform): This cross-platform campaign showcases CCOM Group’s ability to create a cohesive brand experience across multiple channels, immersing audiences in the RAV4’s world of exploration.
- FLORIDA POWER & LIGHT “eUS” 60: With the use of computer-generated imagery (CGI), this 60-second spot highlights FPL’s commitment to providing affordable and sustainable energy solutions to its customers.
CCOM Group’s Addy Award wins are a testament to their creativity, innovation, and exceptional storytelling capabilities. Through their award-winning campaigns for clients such as NuScale Power, Southeast Toyota, and Florida Power & Light, they have demonstrated their ability to engage audiences, evoke emotions, and deliver impactful messages across various platforms.
As a leading advertising agency based in Miami, CCOM Group continues to push boundaries and set new standards in the industry, always striving to generate results for their longstanding client partners.
